Sonyglobal website

Sony’s new responsive global web platform, launched in 60 countries during my tenure. I did everything from write and edit copy, to update the style guide, to work with interdisciplinary teams. (More details on LinkedIn.)

Responsive global website
Editorial manager
2013-2015

Worked with web marketing team to strategize and write home page banners

Advised UX team on all site navigation nomenclature

Gained deep product knowledge to write site-wide tooltips and filters for UX team

Managed three in-house writers and six partner agencies for consistent branding and copy accuracy across product pages

Co-created system for consistent product information listing across entire site (900+ products)

Collaborated with UX and dev teams to optimize responsive design system in 50+ non-English locales